Own your story.
Design your path.
A practical identity-first method for Seekers, Shifters, and Creators
who want clarity, confidence, and direction, then turn it into action.
Why ILUMEAS exists >
Feeling stuck and directionless
Drifting on autopilot
Overthinking every decision
Losing touch with motivation
Ideas feel scattered
→
→
→
→
→
Move forward with confidence & flow
Live with intention & aliveness
Decide with clarity & ease
Reconnect with meaning, fire and drive
Shape them into a purposeful direction

Who ILUMEAS is for >
Seeker
For those at the beginning of their journey -
Searching for who they are, what matters most, and where to go next. Ilumeas helps turn uncertainty into clarity, and curiosity into a spark of confidence and aliveness.
Examples
· students
· young adults
· people starting fresh
Shifter
For people shifting gears -
Reconsidering their path and ready to realign choices with their values. Ilumeas helps transform doubt and restlessness into renewed direction, meaning, and forward momentum.
Examples
· career changers
· professionals questioning
their path
· people navigating big life shifts
Creator
For visionaries -
Artists, solopreneurs, and founders who want to shape work, projects, or brands that feel true to who they are. Ilumeas helps ground their creativity in identity, so their work isn’t just successful, but alive with purpose.
Examples
· creatives
· independent entrepreneurs
· founders shaping culture or
brand
ILUMEAS answers two timeless questions
Who am I ? and What do I want ?
We believe that clarity of identity unlocks clarity of direction.
Our tools, conversations, and frameworks bring unconscious patterns into light,
helping you take ownership of your story and design your next chapter,
whether that’s personal growth, a new career, or a stronger vision.
Whether you’re an individual searching for clarity or a founder shaping an idea,
ILUMEAS helps uncover identity, align values with action, and create with intention.
Start with the foundation:
who you are, not just what you do.
Adaptable to individuals, founders, and organizations.
Build a life, project, or brand that reflects your true core.
Transform self-knowledge into confidence and intentional choices.
Backed by psychology, applied in real life.
The ILUMEAS method
Identity → Uncover your values, strengths, and deeper drivers so you know what truly defines you.
Clarity → Make sense of what matters most and create the focus to decide with confidence.
Design → Translate insight into intentional choices, pathways, and concrete next steps.
Grounded in psychology, shaped by design thinking, reflective yet practical, so you gain understanding and direction.
Curious to Learn More?
ILUMEAS is still evolving, just like the people it’s meant for. If this resonates with you, let’s connect.
info@ilumeas.com
(+32) 492 69 59 12
Step Into Your Next Chapter
About Founder
Behind ILUMEAS is Joris Roosen, a psychologist and designer who brings identity into focus. His journey has been shaped by exploring meaning, direction, and creativity, and transforming those questions into practical ways for others to grow.
ILUMEAS reflects his belief that when people understand who they are, they unlock the clarity and confidence to design their life, career, or creation with intention.